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Right Start Prenatal Support

October 24, 2019

To: Primary Care Providers, OB-GYN

Contracts affected: Commercial

We provide the Right Start prenatal program free of charge to your BlueCross BlueShield patients in order to provide extra support, care and education to expecting mothers. Our care management team provides:

  • Care coordination from the time pregnancy begins until six months after the baby is born
  • Education on pregnancy and infant care
  • Educational materials, tools, and resources to assist with pregnancy-related conditions
  • Intervention and home visits from a prenatal nurse for high-risk mothers, when applicable

When you see pregnant patients and refer eligible participants to our Right Start Program prior to the 15th week of gestation, you will be reimbursed $100 for each high-risk referral.

You can refer patients to the program by calling 1-877-878-8785 option 2, faxing the prenatal risk screening form to (716) 887-7913, or by submitting the form at the link below electronically.

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